An entrepreneur from Kumasi, James Dadzie, has been declared the grand prize winner of the 13th edition of Telecel Ghana’s Dream Car Promo, driving away in a brand-new Hyundai Creta.
The official prize presentation, held at the Kasoa New Market on Thursday, was attended by a large audience who gathered to celebrate Mr. Dadzie’s win. A father of two, he described the experience as profoundly life-changing.
“I am overwhelmed with excitement; it’s still difficult to believe that I will be driving home a new car,” Dadzie stated. “This victory is a direct result of my consistent participation in the daily trivia. Telecel has made a dream I never thought possible into a reality, and for that, I am incredibly grateful.”
The Dream Car Promo is a bi-annual, subscription-based trivia campaign designed to reward customer loyalty. Operated under the Caritas Lottery platform and fully supervised by the National Lottery Authority (NLA), the promotion guarantees fairness and transparency. The 13th cycle ran from February to July 2025, engaging thousands of subscribers nationwide.
To participate, customers send CAR to 2018 or dial *2018# to receive four daily trivia questions. Each correct answer accrues 100 points, while incorrect answers receive 25 points. Weekly top scorers are awarded cash prizes of up to GH¢2,000, with the overall highest scorer at the end of the six-month period winning the grand prize of a new vehicle.
Director of Consumer Business at Telecel Ghana, Aneth Muga congratulated the winner and reinforced the company’s dedication to its customers.
“We are delighted to present this award to another deserving winner in our Dream Car Promo,” said Muga. “This initiative is a core part of our commitment to giving back to our loyal customers, rewarding their ongoing engagement, and creating transformative opportunities. We invite all Ghanaians to participate, as anyone could be our next major winner.”
Since its inception in 2018, the Dream Car Promo has significantly impacted lives, awarding seven cars and six houses to date. It has solidified its reputation as one of the most substantial customer reward programs in Ghana’s telecommunications sector, generating widespread enthusiasm with each cycle.
The 14th cycle of the promotion is currently underway, running from August 2025 through January 2026, offering new opportunities for customers to win life-changing prizes.
